Sponsors
//Partners
TIRED OF BORING, INEFFECTIVE + FORMULAIC EVENTS? THEN MAD//FEST IS FOR YOU!
Without wishing to blow our own trumpet, although MAD//Fest London is just 6 years old, we’ve had a rapid rise to become the UK’s largest + most-awarded marketing/advertising festival - as well as a global ‘tentpole’ event.
It’s now time to take the MAD//Fest magic out of London + put on a flagship show that brings together the north’s great brands, agencies, media owners, tech firms, platforms + content creators. So far so familiar? Don’t worry, the way we do things at MAD//Fest is completely different to your average expo or conference.
Here’s how it works + why clients keep coming back:
1. 4,000+ attendees, 80% buyers - unlike most events, who’ll flog a ticket to anyone who’ll buy one or dilute the buyer:supplier ratio with a free expo, MAD//UpNorth is invite-only at scale audience model. We start by creating the audience + help you to sign more clients by providing access to a large audience of top brand/agency buyers (rather than a load of suppliers).
2. We’re experience driven - if you think taking a shell scheme stand with a few roller banners at some soulless exhibition hall is a good way for your brand to show up, then MAD//UpNorth probably ain’t for you. But if you want to play an active role in providing an event experience your clients/prospects will remember for all the right reasons, give your best people the platform to engage customers + see your brand at its vibrant, dynamic best, you’ll not go wrong with MAD//UpNorth.
3. The ROI is worth it every time - we take the guesswork out of ROI with stacks of leads, data + connections to fuel your growth. The quality + scale of the audience combined with some handy apps to export your data directly into your CRM means you’ll be able to see exactly what your investment in the show resulted in (and keep the CFO happy!)
4. We give you the platform to lead the conversation - put your best people on-stage to speak about the big issues alongside top CMOs, CEOs + industry leaders. Not only will you drive awareness + consideration, you’ll also get the attendee list of who was listening for targeted follow up.
5. Big or small, but always cool - we’ve a range of funky, easy-to-activate options to suit all budgets. Want to test the waters? Take a picnic table + parasol. Want to go big + provide a bespoke immersive experience? Then we’ll work with you to make sure your activation captures the imagination of your target customers.
6. Service to make you smile - we have the human touch with a dedicated account manager (a real person, not a chatbot!) who’ll guide you through every step of the way + make sure your team + clients leave with happy faces.
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Exhibit
You’ll see plenty of the industry’s top adtech/martech, agency, media owner + platform players on the show floor at MAD//UpNorth but we do things a little differently around here…
We take care of all the hard work + let your brand shine so you can focus on the important stuff. Whether you want a simple picnic table/parasol, a private space to wow top brands, or something a little bit wacky to stand out from the crowd, we give you the right audience + environment to build relationships + get deals done.
There’s no hassle, coordination frustrations or annoying hidden costs - sign, send us your artwork + we’ll take care of the rest.
Use the form below to join the sponsorship + exhibition queue + get preview rates!
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