Connected TV - or CTV -  is on the rise. Streaming services and internet-enabled devices have transformed how viewers consume content with 86% of European consumers using the format.

But how can advertisers take advantage of this fast-growing channel? Download The Ultimate Guide to Advertising on CTV in EMEA to find out. 

Inside the must-read report you will find:

• Tactical steps to kick-start your CTV advertising efforts
• The key advantages of CTV for both traditional and digital media buyers
• Creative best practices for developing standout CTV ads
• Marketing strategies to enhance campaign performance
• Expert insight into what is driving unprecedented growth in CTV ad spending - and what the future holds

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