Insight
Female Leaders Club
Bodacious Founder: Embrace New Fandom Or Get Left Behind

Bodacious Founder: Embrace New Fandom Or Get Left Behind

Founder of Bodacious strategy agency and in demand keynote speaker on her specialist topic of Fandom, Zoe Scaman, walks us through how her practice has no set formula and how she has been charting the rise of the new fandom – where brands collaborate with fans on new ideas and products.

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